C O M M U N I C A T I O N L E A D ( C o m m S / P R / B r a n d )
Vollzeit 40 Std./Woche (m/w/d) - Start Date: July 2024
Arbeitsort: Berlin, 46.000€
Location: Office Berlin, party remote possible
We are VORN - The Berlin Fashion Hub. VORN is a digital and physical space in BIKINI Berlin where innovations for sustainable development in the fashion industry are collaboratively conceived, communicated, and implemented.
VORN - The Berlin Fashion Hub is commissioned by the Senate Department for Economics, Energy, and Businesses. As a registered cooperative, we operate with a profit-oriented but socially-oriented approach. We provide a space for exchange and knowledge transfer, serving as translators and mediators between high-tech development, the fashion industry, and the creative economy.
To support our team, we are looking for a responsible individual to help us fully realize the potential of VORN eG in the future.
In a nutshell:
As Head of our Communication Team, you will be responsible for all communication of our registered cooperative. This includes Public Relations as well as Partner Relations. You lead the development of our brand identity and positioning meticulously and structured towards sustainable growth and learn together with us what that means for our cooperative.
Your responsibilities:
Communication and PR
Strategic planning of campaigns
Execution of campaigns throughout our channels: LinkedIn, Instagram, Newsletter and Circle
Keeping the website up to date
Copywriting
Public Relations to press and partners
Maintaining and developing CRM
Preparation of communication kits, pitches, presentations and briefings in layout and content
Key account management of partners
Coordination of freelancers (e.g. graphic designers, PR, IT)
Branding and Art Direction
Strategic development and maintenance of our CI, look and feel and tone of voice
Concept development and selection of visuals for campaigns, events and space
PR and Events
Strategic planning of all communication events
Strategic planning of all press related events
Creation and execution of communication plans
Preparation of communication kits, pitches, presentations and briefings
Further establishment and maintenance of the press distribution list
Maintaining and developing relationships with the German speaking press
Invitation and guest list management for public and internal VORN events
Writing press releases for external communication
Communication and Marketing
Writing texts for external communication, such as communication kits, pitches, presentations and briefings
Creating the layout for presentations, as well as for external and internal documents
Written and verbal communication with clients and partners involved in VORN projects
Strategic execution of all communication topics with clients and partners involved in VORN projects
Creating briefings for graphics, images, and moving images
AI Image search and selection to match the VORN brand identity
Editing of photographs and basic graphic design and layout in the daily business
Social Media & Owned Media
Further establishment and development of the VORN social media strategy (Instagram, LinkedIn, Newsletter and the VORN website)
Digital creation and posting of social media content on Instagram and LinkedIn
Writing and sending out the VORN newsletter once a month
Maintenance of the VORN website, writing of news articles, creation and copywriting of sub-sites and microsites
Your skills and experience
At least 3- 5 years experience in public relations and corporate communication
Copywriting in German and English
Strong organizational skills and experienced in dealing with multiple digital tools such as Google Suite, Meta, LinkedIn, Squarespace and creative programs such as Adobe Creative Suite, Figma, Canva and similar
Familiarity with common communication tools and platforms, as well as the ability to quickly learn new technologies
Already have an established network to the German speaking press
Experience in social media management (design, layout, posting, texting
captions and analytics) for Instagram and LinkedInExperience in newsletter marketing
You are committed, communicative, flexible and like to work in a team
Your Work Style:
Reliable, work independently and in a structured manner / You work meticulously, systematically, and with structure. You take individual responsibility simultaneously as being a team player.
Ability to juggle multiple tasks, set priorities, and meet deadlines.
You can communicate clearly and professionally with other teams (You have an ability to communicate clearly and concisely, both verbally and in writing.) Both with customers and suppliers. You have the ability to understand the perspectives and needs of others and develop solutions that work well for all parties.
German and English, internal communication is conducted in English due to our diverse team.
Enthusiastic about positive impact and the sustainable transformation of the textile and fashion industry and basic knowledge of the industry
You have an intrinsic interest in making your work and that of others easier using systems, standardization, and similar approaches, and you are adept at optimizing them yourself
What We Offer:
An international team of highly committed, warm and creative industry experts with a high intrinsic motivation to work on the sustainable transformation of the fashion industry
A team of highly committed, warm, and creative industry experts around you, always open to your ideas and questions
One of the largest networks of experts in the textile and apparel industry
A high degree of freedom paired with real responsibility in the self-organization of your work
An agile way of working in a dynamic working environment
A well-equipped workplace in our beautiful co-working space, located at BIKINI Berlin
Access to exciting events and an interesting community
Remote work is possible
Free time management
We look forward to receiving your application, include your CV and letter of motivation, as well as an indication of the earliest starting date, via email to the following address: ann.schoenrock@vorn-hub.com.